14 - 16 JUNE 2021
DUBAI WORLD TRADE CENTRE
#MECOATINGS
WHY THE MIDDLE EAST?
The UAE’s paint and coatings industry has enjoyed a steady increase in demand in recent years, due to the country’s huge construction market, increased industrial demands and rapidly growing population. Despite the COVID-19 pandemic, the medium to long-term outlook for the UAE’s all-important construction sector remains positive, with an expected rebound of 3.1% in 2021. Government spending on infrastructure projects is also set to further boost the demand for architectural and decorative paints, a trend that is also true for many other countries in the Middle East region.
Dubai is a global hub for international business, easily accessible from all across Europe, Asia and, of course, the lucrative Middle East region. As the world gets ready to travel and do business again, Middle East Coatings Show provides the perfect location to meet suppliers and manufacturers from the global coatings industry.
PROJECTS IN THE REGION THAT FUEL THE DEMAND FOR THE COATINGS INDUSTRY
Jubail island master development
Project value: $1.3 billion
Master planned development known as Jubail Island has been launched in Abu Dhabi. The development will be sandwiched between the Yas Island and Saadiyat Island developments. The 13km waterfront project would comprise a mix of serviced plots, high-end and midrange properties that would cater to nationals and the rental market and would house a resident population of 5,000-6,000 people after completion.
One Za’abeel
Project value: $820 million
One Za’abeel is a flagship, mixed-used development by Ithra Dubai. A symbol of ambition, innovation and the pioneering spirit of Dubai, it will stand proudly in the Za’abeel district at the heart of the city, strategically positioned between the old and new business districts. The scale of the development is enormous and complex. With two towers standing at 304m and 241m, the development has the added complication of straddling a live six lane carriageway.
Midtown
Project value: $800 million
Located in the up-and-coming neighbourhood of Dubai Production City near Sheikh Mohammed Bin Zayed Road, the Midtown development comprises six districts spanning 24 buildings, across a built-up area of almost five million square feet. With more than 2,000 units, the development ranges from studios to three-bedroom apartments, offering a multitude of amenities designed to prioritise community living in a family-friendly environment.
Obhur Waterfront Development Project
Project value: $61 million
Jeddah Municipality has announced the launch of a waterfront development project at Obhur in Saudi Arabia. The proposed 2.8km waterfront project aims to develop over 180,000sqm in the project area. The project is to be completed in 30 months. It is one of the Kingdom’s Vision 2030 projects and comes within the humanising cities initiative with the aim of contributing to improving the quality of life in Jeddah governorate and raising the per capita share of green space and recreation areas.
Neom
Project value: $500 billion
NEOM is the vision of His Royal Highness Crown Prince Mohammed Bin Salman and is a centrepiece of Saudi Arabia’s 2030 Vision plan to grow and diversify the Saudi economy and position the country to play a leading role in global development. The project, spanning across 26,500 sqkms, entails the construction of an independent economic zone in the north-western region of Saudi Arabia to open links with Jordan and Egypt.
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